Design campaign materials that aim to create awareness about the problem and then direct people to sign a petition urging David Cameron to tackle climate change and fight hunger.
Created a leaflet and accompanying social media posts using powerful imagery to illustrate the issue. In a number of the items an actual coal background was used which proved very effective in getting the message across to people. Additional conceptual items were also worked on to see how adaptable the coal background could be. These included badges and placards.